S1999E05: The 40-Year Face-Off (5): Who Owns Che? The Importance of Not Being Emesto

Synopsis

Since his death in 1967, the face of Cuban revolutionary Che Guevara has stared down from posters and banners around the world, the most reproduced image since the Mona Lisa. This programme, written by Reggie Nadelson, explores the industry he unwittingly spawned.